week 55: Always be a customer zero

do you believe what you believe

thank you to over 11,000 of you who read this weekly and share with your friends and family for behind the scenes on building a million dollar business from scratch and beyond. i also include a personal note in the end so i am grateful that you let me do that without judgement.

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two weeks ago, we did our first customer zero meeting.

customer zero = be our best customer.

we realized that if we don’t apply the tools, frameworks, assessments to our own business, how can we look into the face of our customers and tell them to do it.

that’s crazy.

what we started as something to just do turned out to be the best thing we did as a team this year.

there was no finger pointing but rather a very inclusive way of problem solving as a team.

the customer zero meeting was a giant success.

one of the best thing you can do is be your own customer.

few ways to do that:

• go thru your own onboarding process

• apply your own framework for solving your business problems

• use your own software or service to do what you preach and find the bugs early

• make someone on your team the customer that represents the customer you want to reach in the marketplace

Always be a customer zero to serve your customers better.

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on a personal note, today is Mother’s Day!

it’s not a day when we just say happy mothers day and tell our moms and wife’s you are the best.

i believe it’s a day, you make change.

make a commitment to do server your mom and wife differently.

a few years ago, one of the things i as a husband and father instituted at our household is not to eat before mom and sister sit down and take a bite.

i have been such a selfish man that I used to simply eat while my wife cooked fresh food for me and the kids having fun.

as I learned more how God’s intent for our relationship to be, I understand that God looks at a man and a wife equal in every way and want us to be one flesh. 

God wants us to honor each other and love each other unconditionally.

that starts with as small as how you pray and eat your food.

another thing i stated recently doing is pray every morning with my wife thanking God for his blessings and follow his will and help us to love each other like God loves us.

it took us a bit to make that the first priority of the day but now it’s a thing.

i can’t tell my kids how they should treat their spouse and mom if I don’t do it myself.

i need to be my own customer zero. 

so this Mother’s day - make a difference by making a commitment to change one thing that doesn’t start and end with a card and flowers but an action that will let you wife and/or your Mother know that you got her back!

Leaderpoint: always be a customer zero.